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Check your current activity against this list:
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Do you keep up-to-date with developments in your industry?
Do you read magazines and publications written for your sector?
Do you keep a record of relevant journalists and media contacts?
Do you write and submit Press Releases to the media?
Does your organisation produce Case Studies of successfully completed projects?
Is your organisation involved in any interesting or innovative work that is not commercially sensitive?
Does anyone in your team have firmly-held professional opinions about your industry sector and would be willing to talk about them?
Does your organisation have expertise or a specialisation that could form the basis of a feature?
Has your company ever entered an award for itself, or on behalf of a client?
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PR Planning
Media Relations
Content Creation
Event Management
